Activation: Lelo partnered with Dammit Jeff to promote their new line of adult toys for men. Tackling a sensitive subject, Jeff managed to highlight the product's capabilities—including its new AI features—in a fun and engaging way, without making the topic uncomfortable. The brand was pleased with the balance of humor and product education in the campaign.
Deliverables: 90-second ad.
Campaign: Glarses x Opera
Activation: Glarses partnered with Opera to highlight the browser's innovative features tailored for tech enthusiasts. In his YouTube video, he seamlessly integrated Opera into his content by showcasing how it enhances his online experience, especially in his quest for the perfect keyboard. By demonstrating Opera's top features, Glarses connected his passion for technology with the brand's message. The fun and informative presentation resonated with his audience, effectively promoting Opera as the go-to browser for tech-savvy users.
Deliverables: 90-second ad within the video, pinned comment, and link in the description.
Campaign: Mountain Dew - Venture Forth
Activation: Mavrik shared his adventures while authentically showcasing the client’s product, aligning his own values with the brand’s message. Taking a fishing boat out onto one of his favorite lakes, the product and program were promoted to the audience as a seamless connection to adventure and the outdoors. The campaign successfully drew in a large user base to participate in the sweepstakes and product purchases, hitting key KPIs of the overall marketing effort.
Deliverables: 1x Static IG post, 1x IG reel, 1x IG story
Activation: Alan Becker crafted a special animation where his iconic character (Green) authentically showcased the client’s product, aligning his own creative style with the brand’s message. In this unique installment of his "Animator vs. Animation" series, the character interacted with NordVPN, integrating it seamlessly into the storyline. This innovative approach promoted the product to the audience as a natural extension of online security within his animated world.
Deliverables: 1x Integrated YouTube video featuring NordVPN promotion through his animated character.
Activation: Liv Bev showcased HelloFresh by integrating the product into her content in a way that resonated with her audience. Instead of focusing on cooking, she highlighted the convenience and time-saving benefits of HelloFresh for people with busy schedules. In her engaging YouTube video, she shared her experience of how HelloFresh fits seamlessly into her life, allowing her more time to focus on her passions. This approach promoted the product to her audience as an accessible solution for quick and easy meals without compromising on quality. The campaign successfully engaged her followers, leading to increased interest and sign-ups for HelloFresh.
Deliverables: 91x Integrated YouTube video featuring HelloFresh promotion tailored to her lifestyle content.
Activation: Kayleigh shared her passion as a history enthusiast in the natural life and how she found this game to resonate with that. Exploring the strategic depths of "Beast Lord: The New Land," she connected the game's themes with historical narratives, promoting it to her audience as a seamless extension of her educational content. The campaign successfully drew in a large user base to download and engage with the game, hitting key KPIs of the overall marketing effort.
Deliverables: 1x Integrated YouTube video featuring "Beast Lord: The New Land" promotion.
Campaign: Dr Geoff Lindsey x Ground News
Activation: Dr Geoff Lindsey shared his passion while showcasing Ground News, aligning his own values with the brand’s message. In his insightful YouTube video, he explored how media and news might not always be true, using Ground News to highlight diverse perspectives and biases in news reporting. By integrating the app into his analysis, he promoted it to his audience as a seamless tool for critical thinking and staying informed. The campaign successfully drew in a large user base to download and engage with Ground News, hitting key KPIs of the overall marketing effort.
Deliverables: 90-second ad within the video, link in the description.
Campaign: F4mi x Displate
Activation: F4mi partnered with Displate to bring a touch of art and personalization to her audience's living spaces. Known for her creative and aesthetic-focused content, she showcased a variety of Displate's high-quality metal posters that resonate with her unique style. By integrating the art pieces into her video, she highlighted how easily one can transform their environment with Displate's diverse designs. The engaging presentation promoted the product as a seamless addition to her viewers' homes, inspiring them to express themselves through art.
Deliverables: 90-second ad within the video, link in the description, and a special discount code for viewers.
Campaign: Bringus Studios x XREAL AR Glasses
Activation: XREAL partnered with creators to develop unique video concepts for showcasing their new AR glasses. Bringus Studios took a creative approach by building a mobile gaming rig, allowing him to "secretly game" around town in places where gaming wasn't typically allowed, using the AR glasses. The video became his most popular on the channel, amassing 3.5 million views in 10 months and continuing to gain traction.
Deliverables: Dedicated brand video.
Our Talent
Alan Becker
My name is Alan Becker! Maybe you saw my "Animator vs. Animation" when it became a viral video in 2006. I make stick figure animations that take place on a computer desktop screen.
livbev
My name's liv, I'm 25 & from Sydney, Australia. I was on season 7 of the voice AUS, and am starting a little variety stream! music, just chatting, and a few games. hope you enjoy it!
Dammit Jeff
I absolutely love playing around, taking apart and repairing tech. I obsess with everything surrounding electronics.
History with Kayleigh
Videos about Ancient Stone Structures, Human Evolution, Archaeological Discoveries, Ancient Queens, Theories About the Ancient Civilizations & Inventions from the Ancient World.
Glarses
Comedy channel disguised as a tech channel
Dr Geoff Lindsey
Geoff Lindsey is a British linguist, writer and director who has written episodes for television series including the BBC soap opera EastEnders and The Bill.
F4mi
I do a variety of stuff, Videos about anything I find interesting, like videogames. Or cereals.
Mav
I like truck camping, catch and cooks, and the great outdoors.
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